Client Zone

Simone Biles has been named the SportsPro's Most Marketable athlete for 2021

 

The 24-year-old American has a combined total of 32 Olympic and World Championship medals and is the most decorated gymnast of her generation - if not the most dominant gymnast of all time.

With regard to the 50MM list, Biles dropped sportwear giant Nike in April 2021 in favour of Athleta in a bid to empower women and girls in a wide-reaching partnership aiming to bring to life the brand's mission of fostering community, igniting activity, and inspiring the next generation to be the best version of themselves.

SportsPro's commercial director, Paul Guest said: "That is power from Simone Biles, to be able to look at the biggest brand in the world and say, I don't agree with what you're doing. I don't care how big the pay cheque is, I'm going to work with somebody who's a genuine partner and that I align with."

For more information on SportsPro's 50 Most Marketable (50MM) platform: https://50mm.sportspromedia.com/athletes

 

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