sntv production distribution sntv production distribution sntv production distribution

sntv production & distribution

sntv's production service offers a bespoke solution for producing and editing sports video stories for you, using a dedicated network of sports journalists. Our distribution service offers a unique video content distribution platform through sntv and their partner, The Associated Press, giving your content direct access to global editorial news desks reaching a potential audience of 4.4 billion people worldwide.

production

Attractive and engaging content

We produce your sports video news stories for you. This ensures that your video is edited and presented in the most attractive and engaging format for news reporting purposes.

We are THE sports news production agency and are experts in creating quality sports video content 24/7 through our in house team of dedicated sports journalists.

Producing sports news video stories via sntv production is a simple and controlled way to handle a news story fast and with maximum impact.

Partnering with us means that you benefit from our expertise and insight as well as confidence that the uptake of your content will be maximised through all our exposure platforms.

distribution

Offering a unique distribution vehicle

Through the commercial distribution network of its joint venture partner The Associated Press, sntv can also enable global distribution to over 1,000 newsrooms globally with the ability to deliver content in all formats to the biggest broadcasters, newspapers, magazines and websites.

  • Stories are immediately available once ingested
  • Your content drops into existing newsroom workflow
  • Maximum brand exposure through association with established partners
  • Videos are marketed through advisories and news flashes to both subscribers and non-subscribers of the sntv and AP global database.
  • Multiple video distribution slots within 24hrs
  • Access and multi-platform usage can be customised and controlled
  • Server retention of content
  • Potential audience of 4.4 billion people worldwide

consultancy

Deliver your content to the right audience in the most cost effective way

We work with your team on shooting and editing to a format we know will generate the most attention and traction in newsrooms in every corner of the world.

Trust our two decades of sports newsgathering expertise to maximise your impact in the sports world. Our experience will ensure your video stories fit within the current news agenda and are professionally edited to ensure the greatest traction.

 

tracking

ROI focus through concise watermarking distribution

We offer a watermarking tracking of content service and comprehensive reporting of usage, with the ability to track over 1,000 broadcasters for video.

ROI is of key importance. We provide a distribution report in a concise and easy to understand format demonstrating the media exposure achieved as we aim to deliver your content to the right audience in the most cost effective way.

 

case study

SAP’s 2014 World Cup sponsorship activation

Background

SAP is an official partner of the German National Football Team (DFB) and were looking for a way to leverage this partnership during the World Cup 2014.

sntv had 20 crews on the ground in Brazil to cover major news stories from across the 12 host cities and global fans reactions and delivered 2,300+ video news stories throughout the tournament.

Objective

SAP's objective was to drive brand awareness and encourage consumer engagement to help leverage their partnership with DFB.

Solution

sntv in partnership with IMG advised SAP on brand association through football content and produced a series of short branded films focusing exclusively on the biggest news stories surrounding the German National Team.

Each film included strategic messaging on SAP's analytics and data as well as fan engagement. The films were distributed via SAP's existing digital channels including a customer app as well as shown in the SAP hospitality lounges at each Germany game in Brazil.

Each video was  delivered in both German and English and SAP achieved great traction from their customer base. 

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